Jaume Martinez Vich Adidas Pickleball Partnership: Professional pickleball player Jaume Martinez Vich has officially joined adidas Pickleball, marking a major step in his career and the company’s entry into the sport. The partnership was confirmed on social media after Jaume appeared with an adidas paddle during the PPA Bristol event.
Why Jaume Chose adidas
Jaume said the partnership was about more than equipment.
“I wanted to partner with a company that not only equips me with the best possible gear, but also shares my vision for growing pickleball globally,”
Jaume told The Dink.
“Joining the adidas Pickleball family felt like aligning with a team that’s as committed to elevating the sport as I am.”
Focus on Innovation
The new deal also highlights adidas’ focus on paddle technology. Their Metalbone line introduced unique designs but struggled to gain broad attention. The paddle Jaume used in Tennessee may represent a new direction for the brand.
“adidas is a brand known for its innovation. I have never had a paddle with a foam-injected core. Competing with the latest technology feels great.”(Jaume Martinez Vich)
A New Stage in His Career
Jaume had long been the face of Six Zero, which promoted paddles with a honeycomb polymer core. By joining adidas, he gains not only new gear but also the support of a global brand.
“I am a crafty player, so adding a power side to my game opens up new weapons for me.”(Jaume Martinez Vich)
What It Means Going Forward
The move gives adidas a high-profile athlete to represent its pickleball line and provides Jaume with resources to grow his game. As adidas develops new paddles, fans and players alike will be watching to see how this partnership shapes the sport’s future.
News in Brief: Jaume Martinez Vich Adidas Pickleball Partnership
Jaume Martinez Vich has signed with adidas Pickleball after debuting a new paddle at the PPA Bristol. He said the brand’s global reach and technology motivated the decision. With adidas planning new paddle releases, the deal could boost both Jaume’s career and pickleball’s continued growth.
ALSO READ: Underdogs Jaume Martinez Vich and Matt Wright Stun Top Seeds in Thrilling Pickleball Comeback