Picklebay’s India Tour: Picklebay, India’s first all-in-one pickleball platform, has teamed up with several youth-focused lifestyle brands to kick off the first leg of its India Tour in Mumbai. The event will be held from May 31 to June 1, 2025, and will feature players across all ages and skill levels.
Strong Brand Partnerships for Youth Appeal
To make the event more exciting for young fans, Picklebay has brought in a variety of brand partners. Yaba will be the equipment partner, and The Wellness Co will offer support as the wellness partner. Plum Goodness joins in as the skincare partner, and Total Sports and Fitness signs on as the retail partner.
Franklin X-40 is the official match ball for the tournament. The dessert partner is 99 Pancakes, adding a fun and tasty experience for fans and players during the two-day event.
A Wide Range of Matches and Community Focus
The pickleball tournament will include singles, doubles, mixed doubles, and 35+ categories. This variety ensures that players of different backgrounds can take part. The goal is to create one of India’s most inclusive and community-driven pickleball events.
“We’re excited to launch the tour in Mumbai—a city that perfectly captures the spirit of this new-age sport. This is more than a tournament. It’s a platform for community, culture, and the future of pickleball in India.” – (Siddhant Jatia, Founder and CEO of Picklebay)
Tech-Enabled Experience for Players
Picklebay is using a tech-based system to help the event run smoothly. This system allows players to get real-time match schedules, scores, and updates. It’s part of Picklebay’s plan to build a strong and easy-to-use pickleball network in India.
Growing Reach Across India
Picklebay gives players a place to find courts, join events, meet partners, and stay connected with other players. The platform is already live in Mumbai, Delhi NCR, Ahmedabad, Bengaluru, Hyderabad, and Kolkata. Its goal is to build a digital link between players across India and grow the sport.
News in Brief: Picklebay’s India Tour
Picklebay’s India Tour begins in Mumbai on May 31 and June 1, 2025. Youth-focused brands like Yaba, The Wellness Co, and Plum Goodness are partners. Events include singles, doubles, and more. Picklebay’s tech tools offer live updates. The platform is active in six cities and growing fast.
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