Donald Driver Partners with Pickleball Kingdom: Former Green Bay Packers star Donald Driver is teaming up with Pickleball Kingdom to open nearly two dozen clubs across Wisconsin and Minnesota. This partnership aims to promote pickleball and create community spaces for the sport, marking a significant step for Driver and Pickleball Kingdom.
Driver’s Involvement in Pickleball
Driver, who became a Cousins Subs franchisee in 2022, brings his popularity to Pickleball Kingdom, hoping to attract more players to the sport. CEO Ace Rodrigues noted, “This is a game changer for us having Donald Driver on board.” His status as a Packers legend will help generate interest in pickleball, especially in Wisconsin.
Plans for New Clubs
Driver will work alongside franchisees Greg Straub and Doug Reigle to open clubs in various locations, starting with Menomonee Falls in March. Future clubs are planned in Green Bay, Madison, Milwaukee, La Crosse, Eau Claire, and Minneapolis. Straub highlighted the potential for Driver’s connections to enhance the brand’s outreach and sponsorship opportunities.
Driver expressed his excitement, stating, “Pickleball has become a sport that connects generations.” He aims to promote the sport’s community aspect through the pickleball franchise, creating spaces where families and friends can gather.
Significance of the Partnership
Driver’s partnership with the pickleball franchise could significantly impact the sport’s growth in the Midwest. The company plans to reach 100 locations across multiple states and international markets, indicating strong ambitions for expansion.
With Driver’s involvement, the franchise is expected to gain visibility and credibility, helping to attract more players and foster a love for pickleball.
News in Brief: Donald Driver Partners with Pickleball Kingdom
Donald Driver partners with Pickleball Kingdom to open clubs in Wisconsin and Minnesota. His involvement aims to promote the sport and create community spaces. The franchise plans to expand rapidly, leveraging Driver’s popularity to enhance pickleball’s visibility and growth.
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