New Heights for PickleRage: PickleRage, a leading indoor pickleball club franchise, celebrated a successful 2024 with the opening of three new facilities. These include locations in West Bloomfield, MI, Jacksonville, FL, and Glen Burnie, MD. With plans for more clubs in 2025, PickleRage is set to meet the increasing demand for indoor pickleball.
Expansion Milestones
In 2024, PickleRage marked significant growth by launching three state-of-the-art facilities. The club is preparing to open its next location in Mobile, AL, this spring. The brand also signed seven new franchise agreements to expand into cities like Kalamazoo and Grand Rapids in Michigan and Wilmington in North Carolina.
Strategic Partnerships
PickleRage strengthened its position in the industry by partnering with the Johnson family, well-known figures in the pickleball community. As the official indoor club for JW Johnson, Julie Johnson, and Jack Johnson, this collaboration enhances PickleRage’s credibility. The partnership aligns the club with recognized players, making it a preferred destination for pickleball enthusiasts.
Industry Growth
Pickleball is recognized as the fastest-growing sport in America. According to the Sports & Fitness Industry Association (SFIA), participation grew 51.8% from 2022 to 2023, totaling a 223.5% increase over the last three years. By providing advanced facilities and hosting tournaments, PickleRage is at the forefront of this growth, creating a welcoming community for players of all skill levels.
“We are thrilled to see the tremendous growth of pickleball and the enthusiasm from communities across the country,” said Eric O’Connor, VP of Franchise Development at PickleRage. “Our mission is to provide state-of-the-art facilities where members can connect and enjoy this exciting sport.”
New Leadership
To support its rapid expansion, PickleRage hired several key leaders in 2024. Eric O’Connor joined as VP of Franchise Development, while Marian Jessop became the Director of Operations and Training. Other hires include Christopher Angulo as Director of National Programming and Alison Elliott as Director of Marketing. These leaders bring innovative strategies and a commitment to excellence.
Future Vision
In 2024, PickleRage upgraded its facilities with advanced technology, enhancing the playing experience. The brand saw record membership growth and hosted numerous leagues and tournaments. In 2025, PickleRage plans to offer more leagues, clinics, and family-friendly events to help players bond and thrive.
The club aims to nurture the next generation of players through school programs and sponsorships for young athletes. By promoting health and wellness, PickleRage hopes to strengthen community ties. As demand for indoor pickleball grows, the expansion of facilities will ensure accessible and quality experiences for players.
PickleRage plans to partner with enthusiastic franchisees to expand its reach, aiming for over 500 locations in the next five years. The investment cost to open a PickleRage club ranges from $827,800 to $1,803,200.
News in Brief: New Heights for PickleRage
PickleRage is shaping the future of indoor pickleball with rapid expansion and community engagement. The franchise’s strategic partnerships and leadership hires position it as a leader in the sport, set to meet the increasing demand for pickleball facilities across the nation.
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