2025 APP Women’s Open Partnerships: The Association of Pickleball Players (APP) has announced several major partnerships ahead of the 2025 APP Women’s Open presented by The James. The event, set for October 3-5 at Pickle & Chill in Columbus, Ohio, will highlight women in pickleball while supporting cancer research and community programs.
Returning Partnership with The James
The Ohio State University Comprehensive Cancer Center – Arthur G. James Cancer Hospital and Richard J. Solove Research Institute (OSUCCC – James) will return as the presenting partner. As one of the top cancer research centers in the country, the OSUCCC – James will work with the APP to share health messages and promote pickleball.
A special feature will be the Sunscreen Time Out Lounge presented by The James, which will highlight sun safety. The event will also include the “Who Do You Dink For” moment to honor cancer patients, survivors, caregivers, and those lost to the disease.
The APP has also set up the APP Women’s Cancer Fund at The James. Ticket sales and merchandise from the event will help raise money for research and treatment of breast, gynecologic, and other cancers that affect women.
Victoria’s Secret and Community Impact
Victoria’s Secret & Co. will once again support the event. The company will host the “Dream Big Summit,” a panel designed to encourage young women, including high school and college students. The session will focus on confidence, self-advocacy, and empowerment.
Another partner, CAS, a division of the American Chemical Society, will team up with the OSUCCC – James and the APP. They will hold a private community lecture about breast cancer research and treatment, followed by a meet-and-greet with a professional APP Tour player.
AARP and Additional Sponsors
Longtime APP sponsor AARP will host a pickleball clinic for over 50 community members during the tournament. AARP is the nation’s largest nonprofit focused on supporting people aged 50 and older.
Other sponsors providing hospitality and activities include City Wide Facility Solutions of Columbus, Charles Smith Wines, Humana, iNCREDIWEAR, OWL, and Toyota. More partners will be announced in the coming weeks.
Event Venue
The 2025 APP Women’s Open will take place at Pickle & Chill, the largest indoor/outdoor pickleball venue in the Midwest. Opened in 2022, the facility has 19 courts, a 30,000-square-foot plaza, and indoor amenities like a bar and mezzanine.
Importance of the Event
The APP Women’s Open will coincide with the start of National Breast Cancer Awareness Month. By combining world-class pickleball with community partnerships, the event aims to raise awareness, empower women, and support cancer research.
News in Brief: 2025 APP Women’s Open Partnerships
The 2025 APP Women’s Open presented by The James will run October 3-5 at Pickle & Chill in Columbus, Ohio. The event will feature partnerships with The James, Victoria’s Secret, CAS, and AARP. Funds raised will support cancer research, while activities will promote health, empowerment, and community engagement.