Andre Agassi Prescribes Pickleball for Post-Open Blues: Andre Agassi, the tennis legend, is stepping into the world of pickleball in a way only he could. On Monday, Major League Pickleball (MLP) released a promotional video featuring Agassi, aimed at attracting fans to the league’s upcoming event in New York City. Known for his charisma and wit, Agassi cleverly tackles the idea of “Post-Open Blues,” a familiar feeling for tennis fans who are left wanting more after the conclusion of the US Open.
A Clever Spin on Promotion
The video itself takes a unique approach. Designed like a medication ad, it humorously suggests a remedy for “POB” or “Post-Open Blues.” Agassi opens with, “Hey, New York! I’m here to talk to you about POB, Post-Open Blues.” drawing a direct connection to the recently wrapped-up US Open. “While at this time there’s no pill, the good news is I can tell you there’s pickle.” he says, setting the tone for what comes next.
This lighthearted approach is classic Agassi, mixing humor with genuine enthusiasm. The video promotes MLP’s debut in New York City, slated for Thursday, Sept. 19 through Sunday, Sept. 22, at the iconic CityPickle at Wollman Rink in Central Park.
The ‘Side Effects’ of Pickleball
As the video progresses, the humor deepens, with the narrator discussing the “side effects” of attending a pickleball tournament in person. “Side effects of watching pro pickleball may include a loss of voice from excessive courtside cheering. You may experience temporary delusions, feeling an overwhelming urge to quit your job, pick up a paddle, and dink professionally,” the narrator warns, bringing a playful exaggeration to the fan experience.
The narrative shows the excitement of witnessing the world’s best pickleball players up close but also pokes fun at the sudden urge fans may feel to compare themselves to top players like Ben Johns or Anna Leigh Waters.
Agassi’s Final Call to Action
Agassi, who won eight Grand Slam singles titles during his legendary tennis career, wraps up the video in his signature style, reminding fans why they should attend the event.
“So if you do suffer from POB, I recommend you head into NYC, for some really awesome MLP. And tell them Andre sent you.” – (Agassi)
It’s a fitting final touch to a video that blends entertainment with promotion, pulling in fans who may not have previously considered pickleball as their next sports obsession.
News in Brief: Andre Agassi Prescribes Pickleball for Post-Open Blues
Tennis legend Andre Agassi is promoting Major League Pickleball’s (MLP) upcoming event in New York City with a witty, medication-themed video. The event will run from Sept. 19-22 at CityPickle in Central Park, marking MLP’s debut in the city. Agassi humorously suggests the tournament as a cure for “Post-Open Blues” following the end of the US Open, with “side effects” including an overwhelming desire to play pickleball professionally.
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