DreamCloud and NPL Team Up: DreamCloud has become the main sponsor for the National Pickleball League’s Championship event, marking a big moment for both the brand and the sport. The championship will take place in Cincinnati, Ohio, from October 17 to 20, and DreamCloud is ready to leave a strong impact on the pickleball community.
A Warm Welcome to DreamCloud
Paul Bamundo, Chief Executive Officer of the National Pickleball League, expressed enthusiasm for the collaboration, stating, “We are excited to welcome DreamCloud to our NPL family and look forward to the brand’s presence at our pinnacle event in Cincinnati and on CBS Sports Network.” This partnership marks a significant moment in the NPL’s second season, where the DreamCloud NPL Pickleball Championship will be prominently featured during the event broadcast.
The championship will be televised as a two-hour special on CBS Sports Network on Tuesday, December 3, at 7:00 PM Eastern Time. DreamCloud will not only gain visibility through on-site activations and on-court signage but will also enjoy extensive promotion across the NPL’s digital and social channels during the event.
The Premier Event of the Season
Scheduled at The Pickle Lodge in West Chester Township, the DreamCloud NPL Championship is more than just a competition; it is a celebration of the pickleball sport. With a substantial share of the $150,000 season-long prize pool at stake, the stakes could not be higher. Competitors, particularly in the Champions Pro (age 50+) division, will display their elite skills as they battle for the coveted NPL Championship Trophy. The excitement begins with a private player party on Thursday evening, paving the way for Team Battles, starting bright and early at 8:00 AM on Friday.
Jared Brody, Executive Vice President of Marketing at Resident, highlighted the synergy between the brand and the NPL. “At DreamCloud, we believe that comfort and performance go hand-in-hand, and partnering with the National Pickleball League is a perfect way to showcase our shared commitment to excellence,” Brody remarked. He emphasized the brand’s eagerness to enhance the experience for both players and fans as they engage with the sport at its highest level.
About the National Pickleball League
Founded in 2022 by Champions Pro players Rick Witsken, Beth Bellamy, and Michael “Hammer Mike” Chen, the National Pickleball League has quickly become a cornerstone of professional pickleball. With twelve teams competing in metropolitan locations such as Indianapolis, Austin, and Seattle, the league is dedicated to expanding pickleball’s reach while fostering community engagement, promoting health, and elevating the sport.
Interested parties looking to join the NPL family or learn more can contact the league at info@nplpickleball.com or visit their official website at www.nplpickleball.com.
About Resident
Resident, a leader in the home product industry, has disrupted the mattress market with its award-winning brands, including Nectar®, DreamCloud®, Awara™, and Siena™. With a commitment to quality and comfort, Resident has positively impacted the sleep of nearly six million customers, emphasizing innovation and customer satisfaction.
News in Brief: DreamCloud and NPL Team Up
The National Pickleball League (NPL) has announced DreamCloud as the title partner for its championship event, taking place from October 17 to 20 in Cincinnati, Ohio. The event will air on CBS Sports Network as a two-hour special on December 3 at 7:00 PM Eastern Time. DreamCloud will also become the official mattress of the NPL, receiving extensive promotional exposure during the championship. This partnership highlights the growing popularity of pickleball and the commitment to enhancing the experience for players and fans alike.
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