SAN FRANCISCO — Jaylen Brown was focused on the Celtics’ game against the Warriors on Thursday when he learned the city of Beverly Hills released a statement claiming it had shut down his event during NBA All-Star weekend. Brown expressed his frustration publicly on social media and, after the Celtics’ victory, criticized Beverly Hills for what he called misinformation surrounding the incident.
Brown Challenges City’s Version of Events and Questions Apology
Brown acknowledged feeling embarrassed by the situation.
“I got embarrassed to some degree,”
he said. He added that if this happened to him, it likely happened to others before. Brown was critical of the city’s apology, stating,
“I feel like that apology, even in the statement they put out, they included some statements that wasn’t true. So I don’t think that apology was acceptable.”
Brown further denounced the consequences of the shutdown, highlighting losses related to partnerships and unjust assumptions about permit filings.
“I lost a lot of money in terms of partners, etc., and people were making assumptions like we didn’t go through proper protocols. So just all-around, it was a bad look. Leaves a bad taste in my mouth. I’m extremely offended. My team is offended still. I’m not sure what the conclusion is going to be. All I know is that it was some (expletive),”
he said.
Details of the Event and Premise Behind Its Shutdown
Brown, an NBA All-Star starter for the first time, was in Los Angeles participating in All-Star weekend activities. He hosted an event on February 14 for his apparel brand, 741 Performance, in partnership with Oakley. The gathering took place at the mansion of Oakley’s founder, James Jannard, and aimed to
“use your platform and bring positivity to the community,”
featuring a discussion panel.
However, around 7 p.m. on February 14, Beverly Hills police interrupted and closed down the event. Brown streamed a video showing a police officer explaining that a permit application had been submitted but denied, prompting the shutdown. Despite this, Beverly Hills officials contradicted that account in a statement released on Thursday.
City of Beverly Hills Denies Denying Permit and Takes Responsibility for Misinformation
The city clarified,
“No permit application was submitted nor denied for the event and the residence does not have any prior related violations on record.”
They admitted to an internal mistake in releasing inaccurate information and pledged steps to prevent future errors. City manager Nancy Hunt-Coffey added that the event was ended due to observed suspected code violations, independent of any permit issues.
Brown’s Ongoing Discontent and Financial Impact
In response to the city’s remarks, Brown issued a statement via Jaylen Brown Enterprises underscoring his disappointment. He also revealed on social media that the canceled event resulted in an estimated loss of $300,000. Speaking after the Celtics’ win, he made his frustration clear:
“I was just trying to enjoy my time. I wasn’t trying to bother nobody, and that got taken away and it got shut down. On top of that, I feel like they kind of embarrassed me and my brand a little bit. People were making assumptions and saying that we didn’t go file the proper permits. We found out that was a lie.”
Broader NBA Context and Related Celtics News
Brown’s experience came alongside other Celtics news during the NBA All-Star weekend. The team recently addressed opponents Kristaps Porzingis and Al Horford following their win against the Warriors. Additionally, Al Horford provided a cryptic explanation regarding his departure in free agency. Meanwhile, Beverly Hills publicly apologized to Brown after initially releasing a false statement about the event’s shutdown.
My response to @BeverlyHillsPD pic.twitter.com/cFmIMRJuTu
— Jaylen Brown (@FCHWPO) February 20, 2026
