Super Bowl LX on Sunday brought more than just a clash between the Seattle Seahawks and the New England Patriots to Levi’s Stadium in Santa Clara, California. The event attracted an array of Hollywood celebrities, athletes, and entertainers, who joined thousands of fans to witness the showdown for the Vince Lombardi Trophy, creating a night filled with excitement both on and off the field. Among those in attendance, Travis Kelce stood out, highlighting the connection between star athletes and entertainment at the game.
A-List Attendance Beyond the Players
In addition to the athletes and coaching staff, the stadium welcomed some of the biggest names from film, music, and sports. Icons such as Jay-Z, Adam Sandler, Travis Scott, Keke Palmer, Emma Roberts, Kevin Costner, Jon Bon Jovi, Chris Pratt, Justin and Hailey Bieber, Blue Ivy Carter, Kendall Jenner, 21 Savage, Tracy Morgan, Daniel Radcliffe, Rob Lowe, Russell Wilson with Ciara, and J Balvin filled the venue, making it a vibrant convergence of entertainment and sports culture.
Additional celebrities spotted enjoying the game included Kehlani, Becky G, Machine Gun Kelly, Teddy Swims, Benson Boone, Suni Lee, Kane Brown, Flavor Flav, Logan Paul, and Joshua from the K-pop group SEVENTEEN, adding to the diverse crowd of well-known figures.
Celebrity Roles in the Pre-Game and Game Day Events
Chris Pratt, a fervent Seahawks fan, had the honor of introducing the Seattle team, while Jon Bon Jovi took on the same role for the Patriots just before kickoff. The entertainment throughout the day was equally star-studded, with Green Day performing the pre-game show, Charlie Puth singing the National Anthem, Brandi Carlile delivering a rendition of America the Beautiful, and Coco Jones performing Lift Every Voice and Sing, imbuing the event with musical energy and patriotic spirit.
Halftime Show and Musical Highlights
The Apple Music Super Bowl LX Halftime Show featured headline artist Bad Bunny, who brought dynamic performances to invigorate the crowd. The show complemented the day’s festivities, reflecting the importance of music in the Super Bowl experience alongside the athletic competition.
Celebrity Appearances in Commercials and Off-Field Moments
The commercials shown during the game featured a remarkable lineup of stars, ranging from actors like Emma Stone and George Clooney to former NFL legends such as Peyton Manning and Marshawn Lynch. Their presence in the advertisements amplified the event’s cultural significance, blending entertainment and sports in high-profile ways.
Throughout the stadium, celebrities mingled with fans and team personnel, visible in numerous photos and videos that captured the unique atmosphere of Super Bowl night.
Noteworthy Celebrity Sightings During the Event
Fans witnessed several memorable celebrity moments including Travis Scott’s energetic presence, the Biebers’ attendance, and Russell Wilson and Ciara enjoying the game with their family. Actor Rob Lowe was even noted for referencing his iconic “shield” hat from a past NFC Championship game, reflecting the lighthearted interactions on site. Joshua from SEVENTEEN took in the sights and sounds, representing the global appeal of the event.
Entertainment’s Role in Enhancing the Super Bowl Experience
The integration of prominent entertainers and athletes like Travis Kelce at Super Bowl LX underscores the event’s standing as a cultural phenomenon beyond football. The participation of these figures elevates the atmosphere and draws in diverse audiences, underscoring the game’s role as a shared national celebration that merges sports, music, and celebrity culture. This trend is likely to continue, fostering even more memorable experiences at future Super Bowls.
Jay is here 🗣️
Super Bowl LX – 6:30pm ET on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/ryOC5jA9yg— NFL (@NFL) February 8, 2026
Happy Gilmore is here 👋 @AdamSandler
Super Bowl LX – 6:30pm ET on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/SmO615eOJq— NFL (@NFL) February 8, 2026
Travis Scott is here at the Super Bowl 🔥 @trvisXX pic.twitter.com/k9wd58zqKn
— NFL (@NFL) February 8, 2026
Post-game plans: watching The 'Burbs ✅
Watch #SuperBowlLX on NBC & Peacock. #TheBurbs is streaming now on Peacock. pic.twitter.com/cfj86RfeLT
— Peacock (@peacock) February 8, 2026
The Biebers are here.
Super Bowl LX – 6:30pm ET on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/zF1ipOzH6l— NFL (@NFL) February 8, 2026
.@DangeRussWilson, @ciara and the fam are in the building.
Super Bowl LX – 6:30pm ET on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/wcokSNKBRr— NFL (@NFL) February 8, 2026
"There's nothing more important than the shield."@RobLowe on his iconic "shield" hat from the 2019 NFC Championship game 😂
NFL GameDay Morning on NFLN pic.twitter.com/TO8iDj4Bae
— NFL Network (@nflnetwork) February 8, 2026
Joshua from SEVENTEEN taking in the sights and sounds of @SuperBowl LX. @pledis_17 #SBLX https://t.co/TpcuCsCwpA pic.twitter.com/g9TT0Ijc3O
— NFL (@NFL) February 8, 2026
The stars are out 🤩
Super Bowl LX – 6:30pm ET on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/t6xCTrjCK1— NFL (@NFL) February 8, 2026
Celeb sightings pregame 👀
Super Bowl LX on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/3sYfwJEpxX— NFL (@NFL) February 8, 2026
star-studded lineup today 🔥
Super Bowl LX on NBC
Stream on @NFLPlus + Peacock pic.twitter.com/bm8XjBpD5I— NFL (@NFL) February 9, 2026
