NBA star Devin Booker made headlines after placing a $1 million bet through Fanatics Sportsbook on the Seattle Seahawks to win Super Bowl LX, scheduled for Sunday at Levi’s Stadium. He backed Seattle to cover a 3.5-point spread against the New England Patriots, drawing immediate attention on social media.
The bet was first revealed by X user @Boisabronco, whose post exceeded 3.3 million views, sparking both amazement and skepticism across the platform.
Devin Booker put 1 million dollars for the Seattle Seahawks to cover the spread👀🤯 pic.twitter.com/6S0qrZb8PH— Trev🗣️ (@Boisabronco) January 29, 2026
If Seattle covers the spread, Booker stands to earn approximately $1.8 million. While many users expressed surprise over the size of the wager and the unusual crossover of an NBA player betting on the NFL, some suspected the bet was part of a marketing strategy by Fanatics or FanDuel.
Public Reactions Illuminate Confusion Over NBA Betting Rules
The timing of Booker’s bet has raised eyebrows, especially against the backdrop of ongoing FBI investigations into gambling activity involving NBA players. Many social media users questioned the appropriateness of his wager.
One X user, @willfitz94, voiced typical concerns:
professional athletes weren’t supposed to bet on sports? Regardless of what sport they play?
Despite this common perception, NBA regulations permit players to gamble on sports other than basketball, allowing Booker to place this NFL wager legally. However, some commenters speculated the public nature of the bet was suspicious since athletes typically avoid broadcasting their gambling.
Another commenter remarked that if genuine, Booker’s bet appeared to be
some type of promo he’s doing.
a PR stunt to promote Fanatics new book”
Scott Picard further suggested a promotional motive, referencing connections between Fanatics and celebrity endorsements:
Like Kendall Jenner is posting ads then Booker makes a bet?
Picard highlighted Tom Brady’s friendship with Fanatics CEO Michael Rubin and stated,
This all seems to me as a PR stunt to promote Fanatics new book,
indicating suspicion around the wager’s timing and visibility.
Connections to Promotional Campaigns Raise Questions
Speculation about advertising strategies deepened after Michael Rubin posted on Instagram, inviting wagers against Kendall Jenner on Fanatics Sportsbook. Booker responded directly with a challenge:
I bet a million the Seahawks get that ring before you do @kendalljenner,
Jenner is prominently featured in Fanatics’ Super Bowl LX advertisement, portraying a lavish lifestyle funded by betting against former partners, including Devin Booker and NBA players Jordan Clarkson and Blake Griffin. This intertwined relationship between the parties involved has fueled doubts about whether Booker’s million-dollar bet serves as a marketing stunt rather than a genuine wager.
The controversy arrives amid tightened scrutiny of gambling within professional sports, potentially influencing perceptions of athlete conduct and promotional collaborations going forward. The attention on Booker’s bet may prompt further examination of how sports betting intersects with celebrity endorsements and league regulations.
Devin Booker put 1 million dollars for the Seattle Seahawks to cover the spread👀🤯 pic.twitter.com/6S0qrZb8PH
— Trev🗣️ (@Boisabronco) January 29, 2026
