Denny Hamlin sparks debate with Michael Jordan NASCAR controversy. [Image Source: CBSISTATIC]
The NASCAR community remains unsettled after Denny Hamlin shared a statement alleging that a prominent individual within the sport claimed Michael Jordan “does nothing for the sport.” This revelation came to light shortly after a meeting held at Daytona, sparking widespread debate across racing circles about Jordan’s influence as co-owner of 23XI Racing.
Following the uproar, NASCAR’s Director of Race Communications, Mike Forde, who also hosts the Hauler Talk podcast, publicly denied being the source of Hamlin’s comment amid speculation on social media. The tension underscores the complexities surrounding Jordan’s role in NASCAR, especially during a period of significant on-track success for 23XI Racing.
Denny Hamlin’s Podcast Statement and the Fallout
Hamlin initially articulated the claim on his podcast, recounting,
“There was someone that we had a meeting with in Daytona that said Michael Jordan does nothing for the sport. And he is a prominent figure in the sport. He also has a podcast.”
This remark instantly fueled controversy, as Michael Jordan’s involvement has been instrumental in elevating 23XI Racing’s profile and recent victories.
Given Jordan’s status as a high-profile owner who has contributed to the team’s achievements, including a Daytona 500 win, the suggestion that he lacks impact appeared unlikely to many fans and insiders.
Mike Forde’s Denial and Tensions with Hamlin
Mike Forde responded unequivocally to the rumors, asserting,
“It was not me. I was not in that meeting, and I didn’t say anything about Michael Jordan to Denny Hamlin,”
as reported by journalist Kelly Crandall. Forde added,
“I’m flattered. I’m flattered people think I’m prominent enough … first of all, if it was me, I can promise you that Denny Hamlin would have used my name.”
Forde’s denial not only rejected the accusation but also highlighted pre-existing friction between himself and Hamlin. The two have clashed publicly before, notably during last year’s legal dispute between 23XI Racing and NASCAR regarding charter agreements. At that time, Hamlin accused Forde of influencing ESPN’s coverage, writing,
Image of: Denny Hamlin
“Please give credit to @mforde for helping you write this propaganda piece that they want pushed to switch the narrative,”
reflecting the contentious nature of their interactions.
Recent Successes and Broader Implications for NASCAR
Meanwhile, 23XI Racing and Michael Jordan have been central figures in NASCAR’s recent developments, including a 2024 antitrust lawsuit against the organization, which culminated in a December 2025 settlement establishing permanent charters and revising revenue and governance structures. On the competitive front, the team has started the 2026 season strongly, securing a Daytona 500 victory and a subsequent win in Atlanta.
NASCAR President Steve O’Donnell has praised Jordan’s dedication and influence, emphasizing his ability to engage new audiences:
“It’s surreal that he wins the Daytona 500 and then follows it up with back-to-back wins with Tyler Reddick,”
O’Donnell said. He added,
“He’s always there. He’s passionate and has been a fan for life. He helps bring us to new audiences, and we want to be respectful of him and the fact that he’s a true fan. It’s really cool to see.”
What the Future Holds for Jordan’s Role and NASCAR Dynamics
The dispute over Michael Jordan’s perceived contribution exposes underlying tensions within NASCAR’s leadership and ownership ranks during a critical phase of transformation and competition. With 23XI Racing’s current momentum and Jordan’s increasingly visible role, attention will likely focus on how these relationships evolve both on and off the track. The clarification from Mike Forde aims to quell speculation, but the conversation highlights the sensitivities related to Jordan’s growing presence in the sport.
